Black in Design was created as a celebration of Black designers, makers, and creative voices from around the world.

Working alongside Evan Jerry of Studio ANANSI, we developed a collection that brought together pieces and stories spanning Paris, Lagos, Nigeria, and the Caribbean. Rather than treating the collection as a traditional product campaign, the creative approach focused on the people, places, and histories behind the work.

The resulting imagery was designed to feel collected rather than manufactured—creating a visual world where each piece could stand on its own while contributing to a larger story about Black excellence in design.

CREATIVE DIRECTION - ART DIRECTION - CAMPAIGN DEVELOPMENT - VIDEO DIRECTION